Study Details
Studying How Consumers Make Purchasing Decisions
(IRB#: IRB_00182272)
This study will explore new ways of learning how people make decisions about what to buy. This study wants to better understand how people make purchasing decisions and their feelings about products. People in the study will do one or more of the following tasks: answer surveys, provide responses to writing prompts, and demographic information. The information will help businesses improve customer experiences and better meet peoples needs.
- All genders
- Over 18 years old
- Healthy Volunteers
- In Person
- Paid
Who can participate?
Gender: All genders
Age: Over 18 years old
Volunteers: Healthy Volunteers
Location: In Person
Inclusion Criteria
- Ages 18 to 70 years old
- All people including students, staff, or faculty of the University of Utah
Will I be paid for my time?
Yes
IRB#: IRB_00182272
PI: WENKAI SONG
Department: MARKETING DEPARTMENT
Approval Date: 2024-10-11 19:48:00
Specialties: Psychology
I am Interested